EuroBlog 2008
Social media and the future of PR: New ideas, new research, new business
EuroBlog 2008 Spring Symposium - Brussels, March 13-15, 2008
The EuroBlog surveys of 2006 and 2007 highlighted the ways in which interactive social media technologies – weblogs, podcasts, wikis, social networking and other social softwares and services - were beginning to impact on communication.
The Brussels Symposium (March 13-15, 2008) brings together the latest academic thought with leading edge practice from Europe, the USA and elsewhere to draw new theoretical insights and encourage and shape practitioner innovation and implementation.
By identifying and presenting examples of best practice, empirical investigation and new concepts for modelling and understanding the rapid changes in relationship management, EuroBlog 2008 will shape the agenda for social media discussion.
Researchers from all over Europe and beyond, including many involved in the EUPRERA network of academics from more than 30 countries. – Public Relations executives from major companies, institutions, and specialists in online initiatives, interactive media, digital communication and issues monitoring.
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